The history is based on passion and creativity, reopening the values of the old days and innovations of these days.
BELLMAR Professional was created in February 2010 in Limena (Italy), not far from Padova; in Veneto region, the history of which dates as far back as 3 millenia. The name of the trademark was not accidental: In shortened version, in translation from Italian it means “beautiful sea”. The name in Italian, surely, sounds more romantic: “bello mare adriatico” – beautiful Adriatic Sea is located near the place of the trademark birth, which brings certain shade of romance. And beautiful Venus, the ancestress of Romans, a girl of striking beauty with long and luxuriant hair who went out of the Adriatic Sea foam, impersonates the eternal beauty and youth.
“According to the last fashion trends, the image of a new Woman is becoming increasingly popular: beautiful and seductive at the same time. Such Woman should have well-cared and healthy hair (Dott. Alberto Guerrini, one of the trademark creators).
IMPERO brand is a real empire of taste and at the same time is a wind of adventures throughout the world continents; it is a pleasure from each moment of life, happiness to have beautiful and healthy hair.
Philosophy
Naturalness, effectiveness and high quality are the main features of our philosophy.
We are in an eternal search for the ideal revitalizing olfactive note, combining the best ingredients of Veneto with the precious components from the whole world. The state-of-the-art production technologies and quality control of the manufactured products, the formulas of which were developed taking into account the natural qualities of the hair and scalp, make up the most successful solution for protection and preservation of healthy hair. The unique aromas were created through inspiration by the Italian region with reach history, arts and culture. Our cosmetics is not tested on animals and is packed in the package made of recyclable materials. Minimalistic elegant and attractive design of the package underlines the sophisticated Italian style. The production under the aegis of “innovative” and “creative” rudiments makes each BELLMAR Professional product unique and one of a kind.
About us
Modern technologies combined with soulfulness; innovations underlined by pursuance of the idea of returning to roots.
This is possible in Veneto more than anywhere else in Italy because here the location geography matches the geography of your soul. Mountains faraway on the horizon, earth, water, places where your feelings unfold. Odours, glances, endless sunsets... You can enjoy the shoreless view of Veneto not only with your eyes. You also need to open your heart, as the echo of life is present everywhere and can penetrate all five senses. Your breathing will synchronize with the breath of earth, its flowers, aroma and odours. The boundless waters, firing your imagination, will escalate your sense of smell, allowing to take back in time or travel in future. The BELLMAR Professional managed to capture the strength of these eternal sensory stimuli and bring it into their products, extending our emotional horizons and allowed having beautiful, well-cared and healthy hair.
You get immense pleasure during application of BELLMAR Professional products; pleasant texture of products, fantastic odour alternating with perfect result. IMPERO by BELLMAR Professional is a cocktail of natural extracts, vitamins and minerals, the result of rich experience in the field of professional hair cosmetics which gives the additional strength to your hair, shine, energy and health, nourishes and restores its structure, making your hair more beautiful.
Production
Our biggest value is the care for hair and its health. What guided us and what was the jump-start? The dream to make people happier. We make each our product ideal because we know why and for whom we work. The hair caring products of BELLMAR Professional possess the ingrained energy, innovative technologies, confidence. The confidence that the product marked “made in Italy” gives the admiration and pleasure throughout the world.
The shampoos and hair masques were elaborated and are produced at the large factory HARBOR S.p.A, which, starting from the 80s of the previous century, has been producing the cosmetics using natural ingredients, is located in Ozzano dell’Emilia, Bologna (Italy), has ISO 9001 and ISO 22716 certificates, is composed of 4 research laboratories and 1 training centre. Liquid crystals, hair spray and foam were specially elaborated and are produced by the largest Italian MIRATO S.p.A. Consortium, known from the mid-60s, located in Landiona, Novara (Italy).
BELLMAR Professional has the certificate of the international registration No. 1 047 878, issued on 31.03.10, valid till 31.03.30, for the following countries: Italy, Poland, Latvia, Lithuania, Estonia, Ukraine, Georgia, Azerbaijan, Belarus, Kyrgyzstan, RF, Turkmenistan.
In Ukraine IMPERO Hair Professional is the registered trademark and has the design patents.
Products
Oat essence linehealthy and beautiful hair
Precious oils lineshiny and bright hair
Line with the shea tree oilsilky and soft hair
Styling gorgeous hair
IMPERO DELLA BELLEZZA E DEL PIACERE
Oat essence line – healthy and beautiful hair
The first BELLMAR Professional line created by Dott. Alberto Guerrini, inspired by gold Canadian oat fields, contains maximum amount of useful ingredients. From the moment of its creation and till these days, this line is a popular flagman, leader of the trademark. Oat strengthens the hair, stimulating the metabolic processes of generating more silicic acids. It contains special ingredients mucins, substantial amount of phosphorus and ferrum. Ferrum also promotes the hair strength, prevents its fragility, dimness and loss. Oat essence makes the hair stronger, recovers its structure, reduces fragility and eliminates the reason of the ends split. The unique aroma of the products created with the help of perfumer Zenaide De Marco gives the boost of energy, has a light odour of mint, pink pepper, fresh greenery, white flowers and leaves sugary aftertaste.
Shampoo for the hair structure recovery
Shampoo with the oat essence softly cleans the hair and scalp, recovers the structure of damaged and weakened hair, strengthens and revitalizes it lengthwise, returning the natural elasticity and shine.
Apart from the oat, it also contains such ingredients:
Anise oil has the tonic effect, stimulates the hair growth and facilitates prevention of its loss;
Bergamot essential oil fights with the possible skin irritation and different rashes, regulates the work of oil glands and nourishes the scalp;
Natural lemon essential oil tonifies, stimulates growth of the new cells, absorbs the excess skin fat;
Tangerine essential oil tonifies, moistures the hair;
Coriander essential oil regulates the water balance;
Natural essential oil of fennel recovers the skin moisture level;
Natural lavender essential oil regulates the work of the oil glands, stimulates growth of new tissues and regenerates, prevents the hair loss and helps with its excess fragility;
Natural essential oil of cajeput makes the skin elastic, is suitable for the sensitive skin, is efficient for the problematic and fatty skin, eliminates the excess hair greasiness and prevents the formation of scurf;
Essential oil of tea tree strengthens the hair and removes the scurf;
Natural essential oil of pepper mint helps to reduce the scalp pores, regulate the work of the oil glands, retain moisture in the skin;
Natural essential oil of pine tree strengthens the hair roots, prevents its loss, removes the scurf and improves the hair elasticity;
Natural essential oil of rosemary facilitates renewal of the skin cells, tonifies, is ideal for the mature skin and for struggle with the age-related changes of the hair;
Sage leaves oil makes the hair glossy and moisturized;
Natural essential oil of thyme regulates the work of the oil glands, revitalizes the weakened, damaged hair, subjected to intense effect of chemicals in the process of dying and hair waive;
Natural essential oil of ginger is the anti-inflammatory, tonifying and cleaning component;
Wild chamomile possesses the anti-inflammatory, healing, anti-allergic effect; protects against the UV-radiation;
Pebble wax possesses the antioxidant, anti-inflammatory, anti-microbial and sunscreen effect, softens the scalp.
Soft washing shampoo base allows its application for the sensitive scalp without the risk of irritation. It does not contain harmful conserving agents – parabens. After its application the hair regains its natural beauty, elasticity and gloss.
Application method: apply the shampoo to the wet hair lengthwise from the roots to the ends, softly massage into the scalp. Leave for several minutes, then rinse thoroughly with warm water. If necessary, repeat the procedure.
Mask for the hair structure recovery
The nourishing mask recovers the structure of the weakened hair damaged due to chemical treatment, penetrates deeply into the damaged sections, facilitates recovery of the natural hair beauty, gives the volume to the hair, makes it shiny and elastic, without weighting.
Apart from the oat, it also contains such ingredients:
Wild chamomile possesses the anti-inflammatory, healing, anti-allergic effect; protects against the UV-radiation;
Anise oil has the tonic effect; stimulates the hair growth and facilitates prevention of its loss;
Natural essential oil of ginger prevents the skin irritation, regulates the work of the oil glands, refreshes and nourishes the scalp;
Natural lemon essential oil has a positive effect on the skin condition, tonifies, stimulates growth of the new cells, absorbs the excess skin fat;
Natural lavender essential oil regulates the work of the oil glands, stimulates growth of the new tissues and regenerates, prevents the hair loss and helps against its excess fragility;
Natural essential oil of cajeput makes the skin elastic, is suitable for the sensitive skin, efficient for the problematic and fatty skin, eliminates the excess hair greasiness and prevents the formation of scurf;
Natural essential oil of the Japanese mint improves the blood supply to the hair follicle, prevents the hair loss, makes the hair voluminous and glossy;
Natural essential oil of pine tree strengthens the hair roots, prevents the loss, removes the scurf and improves the hair elasticity;
Natural essential oil of rosemary facilitates renewal of the skin cells, tonifies, is ideal for the mature skin and for struggle with the age-conditioned changes of the hair;
Natural Sage leaves oil makes the hair glossy and moisturized;
Natural essential oil of thyme regulates the work of the oil glands, revitalizes the weakened, damaged hair subjected to the intense effect of chemicals in the process of dying and hair waive;
Natural neroli oil is ideal for the sensitive skin, stimulates activity of the cells and their growth, has the tonifying effect, is an efficient calming component.
It does not contain harmful conserving agents – parabens.
After mask application the hair becomes silky, smooth, easy-brushing, gains natural beauty, intense gloss and pleasant aroma.
Application method: massage the mask into the clean hair lengthwise, paying special attention to the most damaged sections. Leave for several minutes, then rinse thoroughly with warm water.
Precious oils line – shiny and bright hair
The line containing precious oils is suitable for any hair type.
Argan oil nourishes and moisturizes the hair, prevents dryness, strengthens the hair, makes it elastic and glossy;
Macadamia nut oil is omega acids-saturated, nourishes and recovers the structure of the damaged hair.
The sophisticated aroma-travel, starting from Morocco coast accompanied by the winy tons of Australian savanna. Set your dream free, let it fly in front of you on the wings of delight, inspired by the unique perfume composition which unifies the energy and naturalness of citrus with the enveloping sweetness of vanilla and slight accords of acacia.
Illuminating shampoo
Softly cleans the hair and scalp, nourishes, moisturizes, recovers the hair structure and gives intense gloss to the hair.
Apart from the argan oil, it also contains such ingredients:
Fatty alcohol of coconut and glucose is a conditioning component and foam-former, soft SAA;
Vegetable starch maintains the water balance of the skin;
Glycerine is known for its softening and moisture-retention effects;
Citric acid acts as peeling and antioxidant;
Panthenol is for moisturizing and protection of the hair;
Conditioning components ease brushing, smooth the structure, eliminate the static, prevent the ends split and make the hair glossy.
The soft washing shampoo base allows its application for the sensitive scalp without the risk of irritation. It does not contain harmful conserving agents – parabens. After using the shampoo, the hair regains its natural softness, elasticity and very intense gloss.
Application method: apply the shampoo to the wet hair lengthwise from the roots to the ends, softly massage into the scalp. Leave for several minutes, then rinse thoroughly with warm water. If necessary, repeat the procedure.
Illuminating mask
The mask for glossy hair contains precious oils for recovery of the structure and making the hair extremely glossy. Apart from the argan and macadamia oils, the special intensive formula contains the following ingredients:
Panthenol for moisturizing and protection of the hair;
Hydrolysed keratin of the sheep wool improves the hair strength and elasticity, provides for the protection during dying and styling, possesses regenerating properties;
Glycerine is known for its softening and moisture-retention effects;
Radish root essence has soft effect on skin, possesses the anti-scurf and anti-bacterial effect;
Conditioning components ease brushing, smooth the structure, eliminate the static, prevent the ends split and make the hair glossy.
It does not contain harmful conserving agents – parabens. After applying the mask, the hair becomes soft, elastic, gains the intense gloss with the wonderful glowing effect.
Application method: massage the mask into the clean hair lengthwise, paying special attention to the most damaged sections. Leave for several minutes, then rinse thoroughly with warm water.
Illuminating liquid crystals oil for the hair
Liquid crystals are based on the precious oils for recovery of the structure and making the hair extremely glossy. The intense formula containing the argan and macadamia oils makes the hair soft, elastic and glossy, prevents the ends split. Additional ingredients:
Babassu oil – to care for the dry and fragile hair, creates the cooling effect, forms the softening film, improves the damaged hair structure, has the antioxidant and anti-age effect;
Almond oil which contains vitamins E, A and B: the resources of youth and beauty for strengthening and stimulation of the hair growth, nourishing, making the hair glossy and soft, improving its elasticity;
Flax seeds oil is a precious component for recovery of the damaged and split hair, containing vitamins А, Е, F and omega-acids;
Sunflower oil – due to the composition of vitamins D, A, C, B makes the hair soft, elastic and glossy, has the calming and regenerating effect;
Coumarin protects against the UV.
The product has no weighting effect. After its application, the hair gains extreme softness and intense gloss.
Application method: apply a small amount of oil to the moist or dry hair, paying special attention to the split ends. Do not rinse.
Line with the shea tree oil – silky and soft hair
Two precious ingredients from the Western and Central Africa: Shea tree oil and avocado are the ingredients of this line by Dott. Alberto Guerrini.
Shea tree oil contains the major fatty acids, penetrates deeply into the hair structure, softens, intensively nourishes and protects the hair, tonifying it and making more elastic;
Avocado oil is abundant in vitamins and micro-elements, provides for the maximum moisturizing, disciplines the hair fibre, removes the non-aesthetic effect of the loose hair.
The aroma for this line was specially elaborated, as well. Since the trademark was born in Veneto, the odours of azalea, magnolia and oleander, which are very popular in this region, were taken as a basis. The mix of the desert fire, subdued by the boundless water of the North Italy, is unfolded with the charming aroma of hot southern sun, salty sea spills, sweet plum, emphasized by the winy ambergris.
Nourishing shampoo for the dim and weakened hair
Softly cleans and intensely recovers the structure of dim and weakened hair. Is ideal and recommended for the hair of all types, damaged by the intense chemical treatment (dying, waive, straightening) and subjected to the permanent thermal influence.
Apart from the shea tree and avocado oils, it contains the following ingredients:
Conditioning components ease brushing, remove the static and prevent the ends split;
Straightening ingredients;
Glycerine is known for its softening and moisture-retention effects;
Citric acid acts as peeling and antioxidant;
Eucalypt oil essence activates the hair growth, strengthens it lengthwise, gives elasticity and gloss.
Soft washing shampoo base allows its application for the sensitive scalp without the risk of irritation. It does not contain harmful conserving agents – parabens. After the application, the hair gains its natural softness, volume, elasticity and gloss.
Application method: apply the shampoo to the wet hair lengthwise from the roots to the ends, softly massage into the scalp. Leave for several minutes, then rinse thoroughly with warm water. If necessary, repeat the procedure.
Hair nourishing mask
Efficiently recovers the hair structure, intensely moisturizes, without weighting. The product is ideal and recommended for the hair of all types, damaged by the intense chemical treatment (dying, waive, straightening) and subjected to the permanent thermal influence.
Apart from the shea tree and avocado oils, it contains the following ingredients:
Amodimethicone provides for deep conditioning, recovery of the damaged hair structure, maintains the hair form, preserves its colour, makes the hair glossy;
Dehydroacetic acid acts as antiseptic;
Camomile essential oil is ideal ingredient for the recovery of fragile and weak hair, improves the hair growth;
Conditioning components ease brushing, smooth the structure, eliminate the static, prevent the ends split and make the hair glossy;
Eucalypt oil essence activates the hair growth, strengthens it lengthwise, gives the elasticity and gloss.
It does not contain harmful conserving agents – parabens.
After the mask application, the hear becomes silky, smooth, easy-brushing, gains natural beauty, intense gloss and pleasant aroma.
Application method: massage the mask into the clean hair lengthwise, paying special attention to the most damaged sections. Leave for several minutes, then rinse thoroughly with warm water.
Styling – gorgeous hair
Care for the hair has been topical for more than 10 thousand years. During the excavations the archaeologists found the evidence that the hairstyles were fixed with different leather straps, oil and clay. In Egypt, the well-shaved head with the wig or sophisticated headwear was considered the ideal one. In ancient Rome, the accent was made on the mechanical hair fixation: Hairpins, ribbons, golden nets and rollers. The first hair fixer was invented during the Victorian age. Since those times the application of the styling means became not only common but practically indispensable to preserve the hairstyle. The first analogue of the hair spray was produced in the 50s of the previous century. The hairstyle standards have gradually changed: Laconic cascade, French plaits, teased hair and mohican, glossy spikes. Nowadays, the hair should look well-cared and natural, besides, the styling means should not stick the hair together, should be removed by simple brushing.
Creating the styling means, we first of all took into account such features as harmlessness, sustainability and usability. Due to the cooperation with perfumer Zenaide De Marco, our means for the hair modelling possess pleasant and soft odours – mixture of apple tones, underlined by the charming accord of freesias.
Volume styling mousse extra strong
Volumizing mousse provides for the strong mobile fixation of hairstyle and long-lasting hair shine, preserving elasticity and volume of the hair, without weighting. It is ideal for styling with the blow dryer and electric tools, may also be used for styling with diffuser and creating the beach curls effect. The mousse formula contains panthenol for moisturizing and protection of the hair; glycerine is known for its softening and moisture-retention effects.
It creates beautiful natural gloss of the hair after styling; preserves volume during the day.
Application method: shake the bottle, turn it upside down and squeeze out a necessary amount of mousse on your palm. Then apply it evenly to the wet hair after washing with the shampoo and dry with the blow dryer, styling as necessary.
Hair spray strong hold
Belongs to the dry sprays category. No water. Possesses fine dispersibility and dry elastic fixation. Can be applied to the wet and dry hair; after fixing the hair style looks natural. Can be easily brushed out and, if necessary, allows some other styling (if something should be changed/added in the hair style); does not stick the hair together, does not weight the hairstyle; gives natural gloss to the hair. Contains no butane and isobutane which allows its use by allergy-prone people.
The hair spray formula contains the innovative polymers, forming the thinnest protective film on the hair which facilitates the long-lasting mobile styling and protects the hair against the sun, wind and moisture.
Application method: apply to the dry or wet hair, structuring the hairstyle. For final effect, spray with the short pressings from the distance of 20-30 cm.
